How-to
How to Find Micro-Influencers to Review Your Restaurant in Bangkok
Most Bangkok restaurant owners find creators through Facebook groups or Fastwork listings today — post a request, screen the DMs by hand, and hope whoever shows up actually posts. A structured campaign replaces the manual screening — no group posts, no DM triage.
Phase 1 note
Right now, creators are compensated with the visit itself — not a cash fee — and this guide gets into what that means further down.
In this guide
Why the Facebook-group and freelance-marketplace route is slow
Posting in a Facebook group or browsing Fastwork gets you plenty of volume, but almost no structure. You can't tell whether an account's followers are real or local, there's no record of who actually showed up versus who just claimed a free meal, and confirming a post went live means manually checking each profile afterward.
It works, eventually — but it costs staff time on every single collaboration, and nothing carries over. Every new attempt starts from zero trust.
A structured alternative: open campaigns with built-in verification
Sendao runs the same basic idea — a visit in exchange for a post — through a structured campaign instead of a manual DM thread. You open a campaign with however many creator slots you have, and nano/micro creators (roughly 1,000–50,000 followers on Instagram or TikTok) apply, or you invite specific ones directly.
Every applicant's follower count and engagement rate comes straight from their connected account, and once accepted, their visit is confirmed with a one-time, expiring QR code scanned at check-in. So there's a real record of who came in, not just who said they would.
- Open a campaign with the number of creator slots you want to fill
- Review applicants (or invite specific creators directly) and accept the ones that fit
- Confirm each visit with a QR scan at check-in — no manual proof-of-visit needed
- Creators post on Instagram or TikTok, then both sides leave each other a review
What it costs, and what's still Phase 1
Matching runs on a monthly package — from ฿3,000/month for 5 creators, roughly ฿600 per creator — instead of negotiating each post. Creator compensation today is the in-kind visit itself, the meal or service they receive, not a cash fee. Cash payouts and escrow (money held until the visit's confirmed) are planned for a later phase, not available yet.
Frequently asked
No — the platform is built for restaurants sourcing nano/micro creators. There's no follower requirement on the restaurant side at all.
Compensation and visit confirmation are both tied to the QR check-in at the restaurant. A creator who never visits never generates a confirmed visit, so there's nothing to chase or reconcile afterward.
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